Breakfast Challenge

Presented in video:
Sally Ganem – First Lady of the State of Nebraska
Dr. Roger Breed – State of Nebraska Commissioner of Education


It is our great pleasure to announce the Nebraska School Breakfast Challenge. Many of you have devoted your career to helping Nebraska children grow and prosper. You also see each day the struggles of students who don’t start the day with a nutritious breakfast. The good news is that we can solve this problem, and we can do it in a way that does not add financial burden or take away from classroom instruction time. Serving breakfast can help our students become better learners and financially help our schools. Thank you for your commitment to helping all children in Nebraska have access to a nutritious breakfast that will help them learn and succeed in school!

Challenge Overview

The goals of this two-year Challenge are twofold. First, the Challenge seeks to persuade schools to start a School Breakfast Program if they do not offer one. Secondly, those schools that currently offer a school breakfast program are encouraged to increase participation.

Each year, the three districts which have generated the largest percentage increases in school breakfast participation within their tier will receive cash awards. Districts earning first place receive $5,000. Second place districts receive $2,000 and third place winners receive $1,300.

First, second and third place winners will be drawn from the following tiers:

District enrollment of >350 students / have a breakfast program
District enrollment of <350 students / have a breakfast program
Any districts that do not currently have a breakfast program

In addition, every school that increases breakfast participation by 35% or more will be showcased on the honor roll list on the Nebraska Department of Education website.

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